{"title":"Sensitive Skin","description":"\u003cp\u003eSkin that reacts to everything. The new soap. The hotel sheets. The sunblock that worked last summer. Reactive skin needs short ingredient lists and ingredients you can actually pronounce. No parabens. No sulphates. No synthetic fragrance — just plant oils, disclosed.\u003c\/p\u003e\u003cp\u003eCalm Balm is the one that's been dermatologically tested for sensitive skin. Lotion Potion and Soft Suds keep the daily routine simple.\u003c\/p\u003e","products":[{"product_id":"lotion-potion","title":"Lotion Potion","description":"\u003cp\u003e\u003cstrong\u003eFor every day, not just the bad days.\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003eA fast-absorbing prebiotic lotion for dry, sensitive and eczema-prone skin. Smooth it on top to toe after the bath or whenever skin needs moisture. Made with prebiotic inulin, kawakawa, mānuka honey, calendula, oat, shea butter, aloe and plant oils.\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eFast-absorbing finish\u003c\/strong\u003e — clothes can go straight back on\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eEveryday texture\u003c\/strong\u003e — light enough for morning and night\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eSoft lavender scent\u003c\/strong\u003e — from lavender oil; linalool is declared in the ingredient list\u003c\/li\u003e\n\u003cli\u003e\u003cstrong\u003eZero steroids\u003c\/strong\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003eUse Lotion Potion all over, then reach for Calm Balm where a patch needs the richer, fragrance-free step.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eSize:\u003c\/strong\u003e 150 ml \/ 5 fl oz · Made in Aotearoa New Zealand.\u003c\/p\u003e","brand":"Noody Skincare","offers":[{"title":"Default Title","offer_id":47112027832603,"sku":"NOOD-LOTION-150ML","price":30.0,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0710\/7136\/7451\/files\/NDY_FEB_WEB-3_96607383-19b3-4eb2-9f81-411310d2799e.jpg?v=1778554218"},{"product_id":"calm-balm","title":"Calm Balm","description":"\u003cp\u003eFor the patches behind the knees, the cheeks after daycare and the dry spots that won’t take a hint.\u003c\/p\u003e\u003cp\u003eCalm Balm is the rich, targeted step for dry, sensitive and eczema-prone skin. Made with prebiotic inulin, shea butter, avocado oil, hemp seed oil, kawakawa, mānuka honey, calendula, oat and more — with no added fragrance and zero steroids.\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eRich where it needs to be\u003c\/strong\u003e — smooth a little onto the patches that need the heavier step\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eMoisture support\u003c\/strong\u003e — oils, butters and humectants help soften dry skin and hold onto moisture\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003ePrebiotic inulin\u003c\/strong\u003e — included to help support the skin’s natural microbial environment\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eIndependently patch-tested\u003c\/strong\u003e — 109 adults, half with self-assessed sensitive skin; zero reactions recorded across the panel\u003c\/li\u003e\n\u003c\/ul\u003e\u003ch2\u003eHow to use\u003c\/h2\u003e\u003cp\u003eWarm a small amount between clean fingers and smooth onto dry patches as needed. Calm Balm is richer than an all-over body lotion, so a little goes a long way.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eSize:\u003c\/strong\u003e 80 ml \/ 2.7 fl oz · Made in Aotearoa New Zealand.\u003c\/p\u003e","brand":"Noody Skincare","offers":[{"title":"Default Title","offer_id":47101436002587,"sku":"NOOD-CALMBALM-80G","price":35.0,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0710\/7136\/7451\/files\/NDY_FEB_WEB-4_41ce2f22-077f-4136-b158-943e4259a431.jpg?v=1778553951"},{"product_id":"soft-suds","title":"Soft Suds","description":"\u003cp\u003e\u003cstrong\u003eThe wash that starts it all.\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003eA real lather, a clean rinse, no tight squeaky finish. Soft Suds uses plant-derived sugar cleansers with oat, chamomile, aloe and NZ-native kumarahou. Soap-free, sulphate-free and one bottle from head to toe.\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003ePlant-derived glucosides\u003c\/strong\u003e — cleansing without soap, SLS or SLES\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eKumarahou, oat and chamomile\u003c\/strong\u003e — familiar botanicals in the rinse-off formula\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eBody wash + shampoo\u003c\/strong\u003e — one less bottle in the bath\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eLight lavender scent\u003c\/strong\u003e — from lavender oil; linalool is declared in the ingredient list\u003c\/li\u003e\n\u003c\/ul\u003e\u003ch2\u003eHow to use\u003c\/h2\u003e\u003cp\u003eUse a small amount on wet skin or hair, lather gently and rinse well. Keep out of eyes and rinse with water if contact occurs.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eSize:\u003c\/strong\u003e 300 ml \/ 10.1 fl oz · Made in Aotearoa New Zealand.\u003c\/p\u003e","brand":"Noody Skincare","offers":[{"title":"Default Title","offer_id":47124670120219,"sku":"NOOD-SOFTSUDS-300ML","price":30.0,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0710\/7136\/7451\/files\/NDY_FEB_WEB_984745c8-3cbf-4ccd-a92e-876619b0b8c2.jpg?v=1778554174"},{"product_id":"complete-bundle","title":"Complete Bundle","description":"\u003cp\u003e\u003cstrong\u003eThe whole routine. One box.\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003eFive Noody favourites with five clear jobs: bath, body, patches, bedtime and sun. \u003cstrong\u003e$149 instead of $179 separately\u003c\/strong\u003e — save $30 and skip five separate decisions.\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eSoft Suds 300 ml\u003c\/strong\u003e — soap- and sulphate-free wash\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eLotion Potion 150 ml\u003c\/strong\u003e — fast-absorbing everyday moisturiser\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eCalm Balm 80 ml\u003c\/strong\u003e — rich, targeted care for dry patches\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eBedtime Bestie 100 ml\u003c\/strong\u003e — magnesium + lavender wind-down mist\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eSun Balm 120 ml\u003c\/strong\u003e — broad-spectrum mineral SPF 50 with zinc oxide as the only UV filter\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003eCalm Balm has its own independent adult patch-test file. Sun Balm has separate SPF and broad-spectrum lab testing. Proof stays attached to the product it actually covers.\u003c\/p\u003e\u003cp\u003eMade in Aotearoa New Zealand.\u003c\/p\u003e","brand":"Noody Skincare","offers":[{"title":"Default Title","offer_id":49456479174939,"sku":null,"price":149.0,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0710\/7136\/7451\/files\/NDY_COMPLETEBUNDLE_MAIN_ae57f5ad-9d7c-4656-9215-d398cf3ffec2.jpg?v=1778039092"},{"product_id":"skin-support-bundle","title":"Skin Support Bundle","description":"\u003cp\u003e\u003cstrong\u003eWash. Moisturise. Target the patches.\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003eThree products with three clear jobs for dry, sensitive and eczema-prone skin. Soft Suds in the bath, Lotion Potion all over, Calm Balm on the stubborn bits. \u003cstrong\u003e$79 instead of $95 separately\u003c\/strong\u003e — save $16.\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eSoft Suds 300 ml\u003c\/strong\u003e — soap- and sulphate-free wash\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eLotion Potion 150 ml\u003c\/strong\u003e — fast-absorbing everyday moisturiser\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eCalm Balm 80 ml\u003c\/strong\u003e — richer, fragrance-free care for dry patches\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003eCalm Balm was independently patch-tested on 109 adults, half with self-assessed sensitive skin, with zero reactions recorded across the panel. That test applies to Calm Balm specifically.\u003c\/p\u003e\u003cp\u003eMade in Aotearoa New Zealand.\u003c\/p\u003e","brand":"Noody Skincare","offers":[{"title":"Default Title","offer_id":49456531833115,"sku":null,"price":79.0,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0710\/7136\/7451\/files\/NDY_FEB_WEB-9_0db44805-3a97-4915-ba9f-ac845107af46.jpg?v=1744865462"},{"product_id":"calm-balm-3-pack","title":"Calm Balm 3-Pack","description":"\u003cp\u003e\u003cstrong\u003eThree tubes. Zero mid-routine panic.\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003eOne for the bathroom. One for the nappy bag. One wherever the first two disappear to. Three full-size 80 ml tubes of Calm Balm for \u003cstrong\u003e$89 instead of $105\u003c\/strong\u003e — save $16 and clear the free-NZ-shipping threshold.\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eSame Calm Balm formula as the single tube\u003c\/li\u003e\n\u003cli\u003eNo added fragrance\u003c\/li\u003e\n\u003cli\u003eZero steroids\u003c\/li\u003e\n\u003cli\u003eIndependently patch-tested on 109 adults, with zero reactions recorded across the panel\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003eMade in Aotearoa New Zealand.\u003c\/p\u003e","brand":"Noody Skincare","offers":[{"title":"Default Title","offer_id":50198414557467,"sku":null,"price":89.0,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0710\/7136\/7451\/files\/NDY_FEB_WEB-21_b9098dce-14c1-46ee-9e9b-2562ec063df2.jpg?v=1745274215"},{"product_id":"happy-skin-set","title":"Happy Skin Set","description":"\u003cp\u003e\u003cstrong\u003eThe dry-skin routine, in one bag.\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003eSoft Suds in the bath. Lotion Potion all over. Calm Balm on the stubborn bits. A three-step routine for dry, sensitive and eczema-prone skin — packed in the reusable green corduroy bag that goes to daycare, nana’s and everywhere else.\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eSoft Suds 300 ml\u003c\/strong\u003e — soap- and sulphate-free head-to-toe wash\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eLotion Potion 150 ml\u003c\/strong\u003e — fast-absorbing everyday moisturiser\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eCalm Balm 80 ml\u003c\/strong\u003e — richer, fragrance-free care for dry patches\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eGreen corduroy Noody bag\u003c\/strong\u003e — reusable and ready to travel\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003eThe three skincare products cost $95 separately. The Happy Skin Set is \u003cstrong\u003e$89\u003c\/strong\u003e, so you save $6, get the bag included and clear the free-NZ-shipping threshold.\u003c\/p\u003e\u003cp\u003eMade in Aotearoa New Zealand.\u003c\/p\u003e","brand":"Noody Skincare","offers":[{"title":"Default Title","offer_id":51383591174427,"sku":"happy-skin-set","price":89.0,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0710\/7136\/7451\/files\/HappySkinSet_3x4_Nano_PDP.jpg?v=1764113050"},{"product_id":"sun-balm","title":"Sun Balm","description":"\u003cp\u003e\u003cstrong\u003eMineral SPF 50 without the chalky standoff.\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003eBroad-spectrum SPF 50 with 24.7% zinc oxide as the only active UV filter. Fragrance-free, water-free and made for family use. It rubs in more easily than most mineral sunscreens; a faint cast can still show on deeper skin tones at full coverage.\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eMineral UV filter\u003c\/strong\u003e — zinc oxide only; no chemical UV filters\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eWater-free balm base\u003c\/strong\u003e — built with emollients, waxes and vitamin E\u003c\/li\u003e\n\u003cli\u003e\u003cstrong\u003eNo added fragrance\u003c\/strong\u003e\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eNo water-resistance claim\u003c\/strong\u003e — reapply after swimming, sweating or towelling off\u003c\/li\u003e\n\u003c\/ul\u003e\u003ch2\u003eHow to use\u003c\/h2\u003e\u003cp\u003eApply generously to all exposed skin 20 minutes before sun exposure. Reapply every 2 hours and after swimming, sweating or towelling off. Do not rely on sunscreen alone: use shade, clothing and hats too. For babies under 6 months, minimise direct sun exposure and ask your GP before using sunscreen.\u003c\/p\u003e\u003ch2\u003eTesting\u003c\/h2\u003e\u003cp\u003eSPF was measured on 10 human volunteers to ISO 24444:2019 at an independent lab, with a mean result of 52.6 and an SPF 50 label under AS\/NZS 2604:2021. 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